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Senior Associate - Marketing Strategy & Operations

JOB TITLE: SENIOR ASSOCIATE - MARKETING STRATEGY & OPERATIONS

LOCATION: MUMBAI, INDIA

OUR STORY:

JioSaavn is South Asia’s leading music streaming service. We are over 200 entrepreneurs, across New York, California, Mumbai, Gurgaon, and Bangalore, who help music lovers access, discover, and listen to their favorite songs across languages and genres. In early 2018, a merger between JioMusic and Saavn was announced; creating a combined entity valued at over $1 billion. 

We blend digital technology, data analysis (which we have affectionately coined Music Science), and a strong, fearless business acumen to reach all corners of the globe. Through partnerships with Apple, Google, Amazon, Facebook, Twitter and Shazam - to name a few - JioSaavn reaches more music fans across the world. Our award-winning mobile products, partnerships, innovations and thought leadership have been featured in some of the world’s leading publications, from The New York Times, to The Wall Street Journal, The Economic Times to Forbes, and many more. We are well-funded by some of the world’s most successful institutional investors and global media companies as well as a number of strategic individuals. Beyond investing, they are advisors and supporters of our vision, our passion, and our collective ability to deliver a revolutionary music experience as the leader in India.

OUR CULTURE:

At JioSaavn, we ignite passion and performance to work towards a collective goal: creating the perfect mobile entertainment ecosystem that delivers the best possible music experience to millions of listeners around the world. Our default mode is that of perpetual innovation. Together, we form a concerted rhythm that goes beyond borders. We don't just go with the flow, we create it.

JioSaavn offers a dynamic and unconventional work environment, full of fun wholesome experiences – from in-office performances by some of the world’s most beloved musicians to opportunities for international travel. We believe creativity and technology blend together like sweet melodies. When you choose JioSaavn, you join a diverse world of high-calibre techies, artists, and inventors hailing from companies like Yahoo!, Twitter, LinkedIn, Google, Qualcomm, HBO, Microsoft, Flipkart, Amazon, Paytm, Quikr, MSN, and NDTV. We are one of the few digital companies to provide employment opportunities that meet the Silicon Valley benchmark – right here in Mumbai! Figures, since we’ve got Silicon Valley covered, too.

Our value-based, people-first work culture is about empowering every individual in our global team to be catalysts for change in this dynamic digital world. Every day is an opportunity to bring your vision to life, and to expand, learn and grow. No idea is left unconsidered. No voice is left unheard.

With listeners speaking multiple languages in almost every country in the world, we like to think we have the most diverse user base on the planet. This has only been made possible because of the value we place on radical inclusivity in our offices across the globe. We believe different is wonderful, and what sets us apart is also what brings us closer. JioSaavn prides itself on being an equal opportunity employer. We have committed ourselves to creating a safe environment with fair and equal access and opportunities, sans discrimination. We encourage everyone to be open to experiences and perspectives beyond their normal; divergent thinkers create differentiated products, and even better music.

If our vibe matches with yours, we'd love to hear from you.

ROLE:

As JioSaavn grows deeper into India and Global markets, the Strategy & Operations team is looking for a for a data-driven Senior Associate to drive analysis & insights across our Marketing initiatives and lay the foundation for our long term Marketing strategy.


This position will partner closely with the Marketing leadership team and will focus on developing data driven insights on the optimal marketing mix across long term marketing strategy and short term marketing campaigns.

The Strategy & Operations team acts as a trusted business partner to the Founders, executive leadership and team leads to drive company-wide strategic alignment and drive high-priority strategic and operational projects. The Senior Associate position with work closely with Strategy & Operations lead and VP, Strategy & Operations and will be based in our Mumbai office. 

RESPONSIBILITIES:

  • Monitor user response - acquisition, retention and reactivation - to identify trends and uncover insights that help determine the optimal marketing strategy.
  • Perform value-added analyses to inform marketing campaigns and media optimization across online and offline media channels.
  • Support the setup of marketing experimentation in collaboration with other cross-functional teams (product, platform partnerships etc). 
  • Conduct market research, track and compile industry trends and competitive analysis to inform marketing strategies.
  • Facilitate strategic planning and the allocation of the marketing budget, help create benchmarks for ROI and CAC.
  • Develop trusted relationships with Marketing stakeholders. 
  • Presenting data-driven, insightful, and compelling recommendations on an on-going basis to the senior management.
  • Driving execution of recommendations throughout JioSaavn’s fast-paced and dynamic environment.
  • Developing and building advocacy for best practice business planning, analysis and operational processes related to marketing mix insights.

REQUIREMENTS:

  • 2-3 years experience in a top-tier investment bank or management consulting firm and/or relevant marketing planning & analysis experience at a company.
  • Knowledge of data query languages like SQL / Python and data visualization tools such as Tableau strongly preferred.  
  • Exceptional proficiency in creating visually appealing presentations, MS Excel, data analysis and modeling skills.
  • Passion and deep understanding of the technology, media and entertainment spaces.
  • Organized, disciplined, process-driven strategic and analytical thinker with the ability to identify and solve ambiguous problems with attention to detail.
  • Experience in conducting and presenting rigorous quantitative and qualitative analysis and insights with simplicity, clarity, and confidence to various stakeholders including senior/executive management.
  • Ability to work collaboratively and build effective relationships across teams to solve and operationalize complex business problems.
  • An entrepreneurial, “roll up your sleeves” attitude and willingness to perform tasks with a range of difficulty from routine tasks to preparing analysis for senior management.
  • Effective in working autonomously to “get things done” and taking the initiative to anticipate needs of teams and senior management.
  • Experience working with an international team.
  • Authentic, intellect, open-minded, good listener, positive, and fun.

BENEFITS AND PERKS:

At JioSaavn, we blur work and play, and you get all the perks of a global company.  You will get to work with a dynamic group of entrepreneurs, who are delivering results and working zealously across time zones to make a difference in the way the world experiences music.  We love what we do, and we think you will too.

  • Group Mediclaim
  • Fun Fridays
  • Flexible vacation policies
  • Free healthy (and unhealthy) lunches & snacks
  • JioSaavn-sponsored team outings
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